I know enough about it to recognize when it is used, and to tell when someone has bought into it. Generally most of it is based around lying and tricking people, and so it is defenitly not a good thing. In many cases, it is down right evil. Government and war propaganda is the worst.
I am not to sure what you want to know about it. The easiest thing to do, is to appeal to people's emotion. When people base their opinion on emotion rather than logic they often become stupid or naive.
Global warming, gun control, the war, terrorism, gay marriage, all revolve around emotions. Most often fear is the best. Statics say the planet is cooling and not warming. Places with gun control actually have more crimes. And most terrorist come from central and south america, not the middle east. Iraq didn't have any al'quada in it before the war. And it is impossible for gay marriages to harm anyone.
All the issues are based around fear. When you look at it logically, there is no real issue.
Another example is health care. Polls taken showed most people were happy with their health care. However the politicans wanted more control and so they made up the entire health care issue. While a small percentage of people were unhappy, and people generally did agree that things could be done to fix high insurance costs, most people never wanted anything like what they are tryin to push on us.
They created the issue out of nothing, and used emotion to get people to agree with them. If you don't pass health care, people will die from lack of health care. This isn't true and people die all the time regardless. However, they used emotion to convince people to support it.
If you want someone to agree to someone. Put it in a light that will make it sound scary, and try to scare them with what might happen. Appeal to their emotion, not logic.
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