Do You Like the New Pepsi Logo ?

**Mysteryhunter** · 10-31-2008 03:54 AM

"How long does it take to remake an icon? Try five months.
....but experts estimate the cost for a top firm to work five months at north of $1 million. But that's just the beginning. The real cost, said an expert, is in removing the old logo everywhere it appears and putting new material up"

I don't like it much?

Seems like an awful waste if money to me.

**John11** · 10-31-2008 03:57 AM

I don't like it, but it could just be because I'm used to the old one.

**spockman** · 10-31-2008 03:57 AM

My order of likeness is...
(Earliest being the best...)
51, 71, 87, 98, 62, 08.

**Jorge** · 10-31-2008 03:58 AM

Yeah I don't like it either, I alwyas just though the 1987 one was on everyone, I never even noticed haha.

**Mysteryhunter** · 10-31-2008 04:06 AM

I think 1962 is a better choice

What's with The swirl anyway? re-vamp = fail

**dahitman474747** · 10-31-2008 04:19 AM

i like it

**ninja9578** · 10-31-2008 04:20 AM

Looks like they support Barrack Obama

**Mysteryhunter** · 10-31-2008 04:25 AM

**slayer** · 10-31-2008 04:25 AM

Originally Posted by ninja9578

Looks like they support Barrack Obama

LOL I get it...

Change right?

**Mysteryhunter** · 10-31-2008 04:33 AM

This is another awful waste of money

"One of the most iconic and recognizable logos in American sports is changing, kinda. The National Football Leauge has changed its logo for the first time in nearly 30 years. In reality the change is more of an evolution. At first glance I doubt 90% of people will even realize that it's been changed at all. The number of stars has been reduced presumably to make the logo scale better for merchandise and various types of new media. The football is now more or less a copy of the one on top of the Lombardi trophy and the typeface of "NFL" has been updated to be a bit more modern.È

**Original Poster** · 10-31-2008 04:48 AM

I think it's a good way to remind us we're in a new era and nothing will ever be the same.

The pepsi one sucks, but it's a good thing they changed it. The 1987 logo was trying to be futuristic, and ended up looking gay.

**Grod** · 10-31-2008 12:43 PM

I like the 1971 one the best. The new one isn't bad, though. You just don't like it because you're a product of this generation.

**Kushna Mufeed** · 10-31-2008 12:58 PM

Originally Posted by Grod

I like the 1971 one the best. The new one isn't bad, though. You just don't like it because you're a product of this generation.

And proud!

**Grod** · 10-31-2008 12:59 PM

Fuck yeah

**ClouD** · 10-31-2008 02:56 PM

Web 2.0...

What is happening to branding.

**ClouD** · 10-31-2008 03:31 PM

Oh yeah.

Web 2.0

Tastes better than Cock.

**Original Poster** · 10-31-2008 03:55 PM

yeah cock has that gross after taste to it.

**ninja9578** · 10-31-2008 04:06 PM

Originally Posted by slayer

LOL I get it...

Change right?

I hope that was a joke. I meant the symbol looks like one of his bumper stickers.

**Adam** · 10-31-2008 08:02 PM

I like it

**drewmandan** · 10-31-2008 09:06 PM

Looks like shit. They completely fucked up the yin/yang and now it looks like the kind of logo that sacrifices aesthetics just to be "hip". But that's Pepsi for ya.

I'm a Coke drinker, myself. I prefer the classic taste of a man's cola over the sugary Japanese school girl drink Pepsi makes.

**JET73L** · 10-31-2008 10:03 PM

In order of favorite to least favorite:
87, 51, 71/62 equally, (1971 logo is only this low because it's more pastel and less vibrant than even the earlier logos), and hate both 1898/2008

So much wrong.

**Original Poster** · 10-31-2008 10:53 PM

Originally Posted by drewmandan

Looks like shit. They completely fucked up the yin/yang and now it looks like the kind of logo that sacrifices aesthetics just to be "hip". But that's Pepsi for ya.

I'm a Coke drinker, myself. I prefer the classic taste of a man's cola over the sugary Japanese school girl drink Pepsi makes.

After all one corrosive substance is certainly not as bad as another.