Vintage Weight Gain Ads | Retronaut
All the girls I know are asking "WHY AREN'T THINGS LIKE THIS ANYMORE?!" It's pissing me off. Why? How are these advertisements any different than todays?
"Men wouldn't look at me when I was skinny." "Skinny women have no sex appeal." I'm sure skinny women were bitching about those ads back then, just like curvy women bitch about them now!
Advertisers always need someone to pick on; just because they're picking on you right NOW doesn't mean they will forever. They find whatever group has lots of members (currently, larger women), make them feel bad, and get them to buy shit. Back in the day, skinny women were a large demographic, so they made THEM feel bad.
If some other big demographic comes along, they're going to make them feel bad about themselves.