I know quite a few people who think of lucid dreaming as silly or something that's not worthwhile. Then I know quite a few who are fascinated by lding when they learn of it.

I think if lding is taboo in the press it's because those who know have decided that the topic of lucid dreaming is not marketable. I mean let's face it, the news worries about rating just as much as any show, and if the people who decide things think that lucidity is not worth an extra 30 seconds of airtime then they're probably right. I'm pretty sure lucid dreamers are a minority in the news consumption community.