In an attempt not to duplicate what's been laid out in the Outline and Timeline, I'll describe the basic premise of the 'OE' ARG.
* ABC Family began televising ads for an upcoming movie special called "Fallen", airing July 23, 2006. On their website's homepage for the show, there was an image of an Oculus in the bottom corner, prompting people to look through the oculus, and 'begin your journey'.
This, along with a video posted on Youtube, prompted people to go the website oculareffect.com.
* On arriving, they'd notice that they were directed to 00112358.net (mathematical minds will notice that the numbers belong to the beginning of the fibonacci sequence), where there was a flash video with concentric gears and a date and time counting down. The 0-day was July 17th, 2006 10:00pm EST.
* Nothing could be done until July 17th, except speculate. When July 17th arrived, the countdown ended, and 00112358.com began to show a floating orb with symbols on it, orbited by a smaller yellow glowing orb, orbited in turn by the scripted letter V. Clicking the V opened the orb (the Oculus), leading to a small puzzle.
* Within the oculus were three concetric rings of 7 symbols. These rings could be rotated, and when rotated so the symbols lined up, it would redirect to the website of Vixtattoos.com. And thus the mystery begins.
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