I really think the opposite is happening of what you speak. With the internet, information on what people are interested in comes faster and in greater quantity. This way it is actually easier to be more environmentally aware, and I know I myself have done numerous searches to learn more about certain animals or places I found interesting. Makes me want to go out and see those things even more.

On the subject of being environmentally conscious, however, I really hope it doesnt become more and more of an excuse for governments to throw more taxes on us. I really hate the hypocrisy of that.